Users to activation and promoted content online and Phone Number Database in the first three months after the piece was released, thus leading to increased results and impact while communicated the key message of Old Spice's Durascent technology. Results Speaking of results, The Endless Ad, for being a campaign without format, managed to break the Old Spice brand's interaction records in the Latin American region, this Phone Number Database social networks. Also, mentions managed to grow 40 percent during the campaign. In relation to the campaign website, more than 270,000 hits were Phone Number Database during the launch days, while the commercial generated more than 60 million hits (73 percent of them among the target audience).
While the brand's channels achieved phone number database organic reach growth of 400 percent or so in that period. In addition, it was possible to generate a value of more than 4 million dollars in earned media and the aforementioned record in the Guinness Book of Records Phone Number Database the longest commercial ever created. In terms of recognition for the campaign in the advertising world, this effort by the agency and the brand managed to win 3 lions in the last edition of Cannes Lions. It was a gold, silver and bronze in Film. To beat Phone Number Database -19, Coors Light offers a simple solution: Fill up on beer Share on facebook Share on linkedin Share on whatsapp Share on pinterest Share on twitter .
Campaigns , Advertising , Video Written by Alejandro Chavez The brewery's new campaign seems inspired by a publication that went viral a few weeks ago and that the brand took advantage of to gain notoriety The Coors Light campaign, # Phone Number Database, was created by the agency DDB Chicago This activation was inspired by the story of Olive Veronesi, a 93-year-old woman who went viral weeks ago With a sign, the lady asked people to send beer, something that this producer of alcoholic Phone Number Database used in her favor Right now Phone Number Database are very difficult times due to the pandemic. For brand communication it also represents a complex season. For one thing, people don't want to stop hearing about their favorite companies.